
Well, this is all about how to put an online work on an offline platform. This goes against the idea of the direction offline -> online. So the workflow upside down, as it should be, some say. Besides it has the random component with the idea of uncontrol, or I would say, not 100% control.
I like more the idea of interactive random generative art as in Levitated or Liquid Journey, net art and things like that.
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