Tuesday, April 21, 2009

BOGO Revisited

Buy one pair of shoes, get one half off is not BOGO.

Explanation: I know I've talked about BOGO and BOGOHO before, but I'm still seeing annoying advertisements, so I'm still going to complain about it. There is a local shoe retailer advertising their BOGO spectacular, where you can buy one pair of shoes and get one pair half off. This is NOT a BOGO offer. Ordinarily, I'd say it's a BOGOHO - buy one get one half off, but it isn't even that! It's buy one pair, get one pair half off. That's BOPGOPHO. To simplify, you're buying three shoes and getting one for free. It's a BTGO sale. Of course, BTGO is hard to pronounce, and since the shoes are priced as pairs, it's a little misleading. Luckily, I'm not much of a shoe shopper, so I probably won't be partaking in this misleading little sale of theirs.

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