1-Many crises originate in a technical discontinuity or public resistance to a particular innovation in which a company is deeply invested.
2-Building , safety , and health inspectors often sound on early warning of a disaster.
3-Listen carefully to persistent customer complaints. They often reveal the tip of largely hidden systemic problems.
4-Lax standards with respect to hiring, supervisory, and sales practices often lead to major penalties and lawsuits.
5- Heed whistle-blowers who try to alert management to hidden problems or dangers.
6- Early warnings of impending crises go unnoticed for a number of reasons, including underestimation of the problem, hubris, and a failure to connect the dots.
7- Companies increase the likelihood of heeding the warning signs of crises when they empower employees, make sure that someone in authority is alert to warnings, and establish core crisis teams.
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