Crisis Management Book Summary#2 Avoiding the Avoidable

1-Some risks are potentially more dangerous or costly than others.Use a probability-adjusted risk assessment to determine which risks you can effectively neutralize through managerial action or insurance.

2- Many crises begin as small problems. By heeding the signals of creeping crises, you can neutralize them
before they grow dangerous and expensive.

3 Some crises are self-inflicted. These can be avoided by thoughtful anticipation of the consequences of company policies and actions.