Starbucks Begins BI Trial on Tablets
Starbucks has begun a trial of business intelligence software on tablet devices for potential use by its executives making storevisits to help them make view real-time, location-aware data.
Starbucks began a trial of the MicroStrategy 9.2.1 software, announced Wednesday, almost six weeks ago, said Thomas Ball, lead on BI platform development for the coffee chain. The software includes transaction services to help workers quickly initiate BI transactions from a mobile device, MicroStrategy said in a statement.
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